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Titanic effort earns History Press award

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This is Gloucestershire --

THE History Press in Brimscombe won a major award at the 2013 Independent Publishers Guild annual conference.

It received the Nielsen Digital Marketing Award for best digital marketing campaign in recognition of The History Press marketing team's innovative and integrated campaign based on the 100th anniversary of the sinking of Titanic.

The campaign was aimed at specialist online communities and made full use of social media.

The judges remarked: "For a small publisher to cut through all the noise going on around the Titanic anniversary and achieve so much on a tiny budget is incredibly impressive." Reported by This is 19 hours ago.

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